Journey2030 is our roadmap to lead the UAE’s fit-out market in delivering sustainable, high-performance environments by the end of the decade.
We’re tracking impact across six priority areas:
Journey 2030
As we launched our updated Journey2030 strategy and welcomed our first General Manager, we paused to ask a simple but powerful question: What matters most?
To answer it, we ran a fresh materiality assessment—grounded in GRI and SASB standards, but guided by real conversations with our clients, team, and partners.
We looked at where we have the greatest impact, and where sustainability issues are starting to shape how we work. Using a double materiality lens, we identified the topics that matter both to our business and because of our business.
The result? A focused roadmap built around four core areas that now guide how we lead, report, and improve.
SUSTAINABLE DELIVERY
Delivering sustainable and quality fit outs for our clients to achieve environmental, social and economic value and reduce operational cost in line with LEED and WELL Certification.
100% Summertown projects and responsible delivery to meet externally accredited green/ sustainability standards by 2030.
Key Focus Areas
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LEED & WELL Certifications
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Waste & circularity
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Technology
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Regulation
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Health, Safety and Environment
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Consumption & impact
ETHICAL BUSINESS
Strengthening our ability to adapt, Innovate and maintain ethical and sustainable growth, withstanding market changes and continuously seeking to improve our operations.
Generating value for our clients, nation and the environment around us.
Key Focus Areas
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Economic
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Sustainability DNA
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Procurement
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Transparency & Anti Corruption
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Awareness building
PRODUCTIVE WORKFORCE
Continuously build a high-trust, productive, and happy workforce by improving our employee experience.
Continuously strive to be a great place to work.
Key Focus Areas
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People
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Education & Training
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Diversity & Equality
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Forced or Compulsory Labour
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Employee Health & Wellbeing
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Human Rights
Material Topics Framework
Sustainable Projects
UN SDGs
GRI Alignment
Health, Safety & Environment
UN SDGs
GRI Alignment
People and Community
UN SDGs
GRI Alignment
Operations
UN SDGs
GRI Alignment
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